At Dispatch Integration, we dig deep before we dive into digital transformation projects. Digital transformation is our bread and butter, and we take pride in helping our clients improve performance in operations and logistics, finance and accounting, order to cash, HR, and other business processes.

DEEP and DIVE are our methodologies that provide strategic foundations, roadmaps, and capabilities to execute transformative projects. Each of these frameworks helps our clients create the right digital transformation strategies and confidently execute change.

Developing Digital Transformation Strategies using DEEP

To ensure projects are guided by strategic objectives, we use our DEEP methodology to align corporate and digital strategies. DEEP stands for Define, Evaluate, Engage, and Plan. This iterative process helps our clients identify and prioritize business objectives, evaluate current systems, and engage with subject matter experts and software vendors. We then develop comprehensive project plans that include people, process, and technology elements. The DEEP methodology gives organizations confidence that the transformation will meet business needs and has predictable outcomes. DEEP sets us up to deliver the transformation using our DIVE implementation methodology.

The DIVE Approach to Digital Transformation Implementation

DIVE stands for Discover & Design, Innovate, Validate, and Empower, which enables businesses to chart a course toward successfully implementing their strategic objectives. Let’s look at each step of the DIVE methodology.

Discover & Design:

We get into the details in the Discover & Design phase. This is a very collaborative phase where we ensure the day-to-day needs of stakeholders are met as we create and refine the solution architecture. We validate assumptions, explore design options, and give our clients confidence that the solution will meet their business needs.


Multiple stakeholders are impacted during digital transformation projects, especially those working within the business processes undergoing change. Digital transformation is iterative by nature, so Dispatch follows an agile development approach characterized by rapid sprints and continuous feedback from all stakeholders. This process maximizes project momentum, allowing us to innovate and adapt as we build solutions. By embracing agility, projects remain flexible and responsive to emergent requirements and continuous feedback.


Dispatch recognizes the criticality of the solutions we build for our clients. In line with our agile-based development approach, we incorporate continuous testing throughout the development process as well as a formal validation phase. Solution validation includes an extensive suite of integration, system, smoke, regression, and user acceptance tests. Through detailed Failure Modes and Effects Analyses (FMEAs), we simulate various use cases to try to invoke potential failures. The FMEA approach helps ensure the solution can handle non-standard scenarios that may otherwise be missed. We also provide a “Test Sherpa” approach during acceptance testing, which helps client teams complete thorough and efficient test cycles.


At the heart of DIVE is empowerment, which is our ultimate goal for our clients. Throughout the project, we actively engage client team members, involving them in solution design which helps prepare the organization for the transformative changes that automation brings. Change management, training, and knowledge transfer are integral to our approach, ensuring successful adoption and ownership of our solutions. By fostering a sense of ownership and empowerment, we equip our clients to embrace and fully manage the solutions we build.

Dispatch Integration Can Assist Your Team with Digital Transformation and Workflow Automation

Dispatch Integration ensures successful outcomes by collaborating closely with stakeholders, embracing an agile approach, conducting comprehensive validation, and empowering client teams. We can offer expertise in helping you envision a future state and create a roadmap for digital transformation. We focus on automated workflows that enhance efficiency, reduce errors, and deliver exceptional end-user experiences. Our team specializes in building scalable integrations across various applications, including Workday, Salesforce, Slack, and more, ensuring you maximize the benefits of these platforms.

To get in touch with us, simply fill out the contact form on our website or email us at [email protected]. Additionally, you can explore our website’s knowledgebase for valuable resources and information regarding specific integrations, industries, and more.

Let us guide you through the DIVE process, enabling your organization to thrive in the digital age and reap the benefits of a streamlined and empowered workflow.

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Cameron Hay is the CEO of Dispatch Integration, a data integration and workflow automation company with clients in Canada, US, Europe and Australia. He has over 30 years of leadership experience in various technology-oriented industries.

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